ASEAN Insights

ASEAN Insights

HSBC Navigator surveyed over 1,000 businesses in five of the largest ASEAN markets (Singapore, Malaysia, Thailand, Indonesia and Vietnam). ASEAN is one of the most bullish regions for trade and commercial activity and Navigator gives unique insight into what businesses in this region are thinking now, next and how their businesses will grow and prosper.

Key findings from the ASEAN report

Firms across the ASEAN bloc remain more positive about the outlook for trade than any other trade bloc and higher than the global average. Investment in digital capabilities and a focus on productivity and skills development are supporting competitiveness and enhancing long-term growth prospects.

  • 86% of ASEAN firms are positive about their company’s prospects in foreign trade – more than any other trade bloc and higher than global average of 77%.
  • 75% of ASEAN businesses believe that governments are becoming more protectionist in their key export markets – the highest reported of all trade blocs and much greater than the global average of 63%
  • 37% of ASEAN firms are focused on increasing the use of digital and technology within their business (versus 28% globally)

Download the ASEAN report and individual reports for the surveyed ASEAN markets.

Download ASEAN's Report (PDF, 835KB)

Download Indonesia's Report (PDF, 292KB)

Download Malaysia's Report (PDF, 210KB)

Download Singapore's Report (PDF, 385KB)

Download Thailand's Report (PDF, 236KB)

Download Vietnam's Report (PDF, 245KB)

Trade Navigator - Global and country report

HSBC Navigator is the most comprehensive insight into what businesses like yours are thinking now, what is next and how HSBC can help you navigate the global business environment.

We have compiled data from over 8,500 business in 34 markets into one global report and reports from every surveyed market. Each report gives you an understanding of what businesses like yours are thinking now, next and how you can continue to grow and be future fit.

Find out more by clicking the link below.

HSBC Navigator - Global and other countries/territories reports

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